North Georgia Truck and Jeep-Jeep is a brand of American automobiles that is a disaffection of FCA US LLC (formerly Chrysler Group, LLC), a wholly owned auxiliary of the Italian-American corporation Fiat Chrysler Automobiles. Jeep has been a portion of Chrysler before 1987, gone Chrysler acquired the Jeep brand, along subsequently long-lasting assets, from its previous owner: American Motors Corporation (AMC).
Jeep’s current product range consists solely of sport service vehicles and off-road vehicles, but has also included pickup trucks in the past. Some of Jeep’s vehiclessuch as the Grand Cherokeereach into the luxury SUV segment, a broadcast segment the Wagoneer is considered to have created. Jeep sold 1.4 million SUVs globally in 2016, up from 500,000 in 2008, two-thirds of which in North America, and was Fiat-Chrysler’s best selling brand in the U.S. during the first half of 2017. In the U.S. alone, over 2400 dealerships preserve franchise rights to sell Jeep-branded vehicles, and if Jeep were spun off into a cut off company, it is estimated to be worth amongst $22 and $33.5 billionslightly more than all of FCA (US).
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Prior to 1940 the term “jeep” had been used as U.S. Army slang for extra recruits or vehicles, but the World suit II “jeep” that went into production in 1941 specifically tied the name to this vivacious military 4×4, arguably making them the oldest four-wheel drive mass-production vehicles now known as SUVs. The Jeep became the primary well-ventilated 4-wheel-drive vehicle of the associated States Army and the Allies during World deed II, as skillfully as the postwar period. The term became common worldwide in the wake of the war. Doug Stewart noted: “The spartan, cramped, and unstintingly working jeep became the ubiquitous World lawsuit II four-wheeled personification of Yankee ingenuity and cocky, can-do determination.”
The Jeep marque has been headquartered in Toledo, Ohio, ever previously Willys-Overland launched production of the first CJ or Civilian Jeep branded models there in 1945. Its replacement, the conceptually consistent Jeep Wrangler series, remains in production since 1986. following its unassailable axles and entry top, the Wrangler has been called the Jeep model that is as central to the brands identity as the rear-engined 911 is to Porsche.
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At least two Jeep models (the CJ-5 and the SJ Wagoneer) enjoyed astounding three-decade production runs of a single body generation. Jeeps have in the past the battle inspired a number of extra fresh foster vehicles, such as the home Rover. Many Jeep variants serving similar military and civilian roles have past been meant in supplementary nations.
In lowercase the term “jeep” continues to be used as a generic term for vehicles inspired by the Jeep that are good enough for use on argumentative terrain.
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